Two hires. £4,000. A hiring process they now run themselves.
🌋 Industry: Ad tech / Software & SaaS
🔗 Client: redvolcano.io
📋 Model: Foundation
Red Volcano is a publisher research data platform for the global ad tech industry, built in Southampton. Their products give supply-side platforms, ad networks, DSPs, and agencies the intelligence to find and connect with publishers across web, app, and connected TV — their Web Discovery platform alone indexes 24 million websites. Customers include PubMatic, Magnite, and The Guardian.
As Red Volcano moved from building product to growing commercially, founder Barrie Jarman needed to hire the company’s first SDRs — salespeople who could get in front of the right people across the ad tech ecosystem and start building a pipeline.
There was no hiring process, no sourcing approach, no templates. Just a clear need and a founder with more important things to do than build one from scratch.
Cohort worked with Red Volcano on a Foundation engagement. The goal wasn’t to become their permanent hiring partner — it was to run a successful round, build the infrastructure, and hand it over. If Red Volcano never needed to use us again, that would be a good outcome.
We ran the process end-to-end for two SDR hires: building the role spec, sourcing candidates, handling initial screening, and bringing a shortlist to Barrie for final assessment. Alongside the hires, we built out the hiring process itself — the documentation, approach, and templates Red Volcano now use to run their own searches.
Total cost: £4,000.
“We started working with Cohort for recruiting and have been blown away. They take a completely different approach to both candidate searching, communication with us, and even their pricing. It works out better in every department and I really can’t speak highly enough of them.
If you are recruiting at the moment you really need to give this way of working a shot.”
Barrie Jarman, Founder — Red Volcano